Re-Branding
Necessity for re-branding: Acquisitions and mergers Brand currently does not have a distinct positioning in th...
Magento vs WooCommerce – Making the Right Choice
While selecting the right platform for an e-commerce website, Magento and WooCommerce emerge as strong contend...
Importance of Content Marketing
Content marketing connects the company with its customers by engaging them through video, audio, blogs, storyt...
Will Computers Replace Humans?
There is a growing apprehension that computers shall replace humans very soon. Ever improving AI and algorithm...
Leadership for Transformation
Leadership style has been a matter of debate for a long. During the last review meeting, Rohit, a star perform...
Why Choose Us
Do you want to have a content that generates more leads and can convert your website traffic into loyal ...
Relief Pacakge – A New Perspective
I got this piece in my WhatsApp feed and found it to be providing a new perspective.Therefore I decided to sha...
Momentum
My daughter has just come out of her study room and is complaining that she has forgotten, whatever she had st...
Making Life Choices
I recall my interview with HR Head three years back in this room. She threw her favorite question, “Where do...
Contentography – An Introduction
Contentography - An Introduction...
Sales versus Brand Management
Businesses generally struggle to decide the marketing budget to be apportioned for immediate sales activation ...
The Importance of Marketing
Marketing helps achieve the objectives of the organization like revenue generation through sales, getting succ...
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